Enhancing digital self-service by creating a scalable mobile ecosystem

We helped Vodafone revamp their digital customer care by creating a new app, ecosystem and competency center, funneling clients into digital self-service.

Services

Design

Mobile Technology

industries

Telecommunications

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Key challenge

After multiple iterations, the previous app didn't meet technical KPIs, resulting in negative user feedback. We jumped in to steer the app and the entire ecosystem in the right direction.

On top of this, previous apps were robust and scalable enough. In addition, they crashed often (40% crash-free sessions), analytics were unreliable, and backend and push capacity low. We proposed a long-term solution that steered clients towards digital platforms, resulting in lower development and customer service costs, and a better user experience.

What we did

  • Automated testing

  • New development approach

  • Product design

  • Scalable mobile ecosystem

Results

The guidelines established for the ecosystem reduced development costs and time-to-market, while the finished customer care app steered clients towards digital self-service.

>99%

crash free sessions

2.5x

faster time-to-market

In-depth

analytics

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Thanks for contacting us.

We will be in touch with you shortly.

Let's build the future together.

Need an appic team for your next project? We'd love to hear from you! Drop us a note with the form below.

Or call us at +36 30 688 7888